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Bold colours a Cup Week winner: Wink Shoe Store

“Start with the shoes, and work upwards.” This is Cup Week fashion advice from Lenore Farrelly of Wink Shoe Store when falling in love with a show-pony pair.



The boutique shoe store is gorgeous, with local-designed clothing and accessories to complement the unique range of footwear.

“Colourful as a candy shop,” is how Lenore describes this season’s fabulous shoes. Bold colours are hot to trot, such as hot pink and orange together.

“We curate our own collection of footwear with that point of difference, and comfort. If your shoes are dressy and exciting, they become the statement piece, dressing up a simple outfit. It’s important they’re super comfortable – we’ll be asking a lot of our feet, if you don’t have to think about them, you’ll enjoy the day more.”

New Zealand designer Kathryn Wilson is a Wink favourite with her gorgeous detailing, beautiful and super comfortable designs.

A winner in the hand-picked clothing ranges is the beautiful brand Briarwood.

This season includes a gorgeous poppy print in various styles, or vivid apple-green skirt with hot pink leopard spots. Accessorise with fabulous jewellery from Elk, Four Corners, and Antler.

Pick out a pair online at or visit the boutique at 1027 Ferry Road.




Shoes, Glorious Shoes: Wink Shoe Store

Finding that perfect pair of shoes to wear at the race-track can be a frustrating process, especially if you’ve filled long, fruitless hours trudging from shop to shop with nothing to show for it but blisters and disappointment.




Is it too much to ask for a pair of shoes that both flatter our feet and go with our race-day outfit; that draw lovely compliments; that are comfortable, and can be worn more than once? One shoe retailer ticking all these boxes is WINK Shoe Store – it’s a riot of colour as the change of season brings the dressiest, comfiest shoes in a glorious spring palette.




Kathryn Wilson showcases slides in black and white stripes, lollipop plaids, leopard-print and shimmering silver, while sandals in pastel pinks and blues, butter yellows, moonlight whites and dreamy florals feature in the Miss Wilson range.

Stegmann, Django and Juliette, Oli, and Top End keep tootsies cool in mesh and cut-out designs, and Eos and Origini flaunt fabulous low-heeled and platform-wedged sandals.




Once you’ve found your perfect shoes, cast an eye over the small but select clothing collection, featuring labels like the romantic Briarwood, the edgy Elk and the avant-garde C.Reed, all renowned for their commitment to creating quality, unique garments constructed from beautiful fabrics to make you stand out in the crowd.



Find WINK Shoe Store at Shop 5, 1027 Ferry Road, Ferrymead and on Facebook and Instagram. Shop online and find opening hours at




Wink Shoe Store

Walk away smiling: Wink Shoe Store

Wink Shoe Store is a store with plenty of personality. Featuring a curated collection of the best range of shoes to fulfil your seasonal needs, there’s something for everyone at this delicious designer destination store in Ferrymead.


Wink Shoe Store


When it comes to looking your best, the extensive range ensures you don’t need to sacrifice comfort for style because, well, why should you? Head in store to check it out for yourself.  There’s a reason Wink Shoe Store is a step ahead of the rest and that’s because there’s a team of specialists ready to guide you through the selection process, from matching the shoes to the occasion, the outfit and even the longer term versatility from a whole-wardrobe perspective – all the fundamentals to ensure you walk away smiling.

This autumn/winter season, ankle boots are still the leading shoe style, there’s a splash of leopard and bold colours – particularly mustard and pink, along with old faithfuls, black, navy and tan. Throw in some sparkle from Kathryn Wilson and it’s looking like a fabulous winter!

To complement the footwear, there’s a small range of clothing including gorgeous new knitwear from ELK & Nineteen46. Wink is also a stockist of C.Reed – the clothing label designed by Cushla Reed from Minx, who designed the famous Willott Boot. To make your shopping experience even greater, Wink Shoe Store has ample parking right at the door step and great coffee at Casual & Country’s Cafe – Ten27.


Open weekdays 9:30am to 5:30pm and weekends 10am to 4pm. Located at shop 5, 1027 Ferry Road, phone 03 928 1690 or online