10 years of Loobie’s Story
For 10 years now, Loobie’s Story has been adding the bohemian beauty to our wardrobes. Metropol catches up with founder Laurinda Sutcliffe about the brand’s exotic evolution. You’re celebrating an amazing 10-year milestone in business… How did Loobie’s Story come to be? Loobie’s Story started when I found myself suddenly let go […]
Having fun with fashion: Q&A with Laurinda Sutcliffe
Loobie’s Story is a Kiwi brand that is a little bit playful and a whole lot of fun. Metropol talks to Co-owner and Designer Laurinda Sutcliffe about her design philosophy and her latest collection. How would you describe your design philosophy? It must be beautiful – beautiful to look at, beautiful to wear and […]