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Bags of your dreams: Furmoo

It’s been said that if diamonds are a girls’ best friend, then handbags are family, and you’re sure to find the bag of your dreams at Furmoo – the coolest wee bag shop in town.



Sassy styles and demure designs are what you’ll find at Furmoo: home to a tastefully crafted collection of handbags, travel bags, wallets, clutches, passport holders, keyrings and more. Locally owned by Shelley Double, this boutique accessory business was established to provide women and men who like beautiful things with stylish, high-quality accessories, while keeping both affordability and fair-trade in mind.

Shelley works directly with the factory in Indonesia – a factory she wholeheartedly supports. “I’m all about giving back,” Shelley says, and it is because of this unique and laudable approach to business that the factory has been able to thoroughly improve their working environment.

The accessories are all individually handmade and dressed in either premium cowhide or ‘crazy horse leather’; an ultra-long-lasting leather made of full grain cowhide. With a vintage-y feel that develops character with age, this leather is used for all products in the ‘Fur Man’ range.

Picking a bag or wallet that’s perfect for you is easy thanks to the myriad of styles, designs and colours that are available both in store and online, plus there’s a new and unique style added to the range every week! Furmoo can also customise any bag to suit your taste.

Stylish, long-lasting, affordable and fair trade – what more could you ask for? Browse their collection at 3/177 High Street or shop online at



In the bag

In the bag

They say diamonds are a girl’s best friend and that may well be the case, but bags are like family, by your side day in, day out.


In the bag


Structured boxy styles in all sizes will be swinging down the streets – with black only one of a multitude of colourways for a vibrant 2019. Conversely, super slouchy is still a huggable shape in soft-leather.

Tiny, quirky bags will be seen hanging off, and even on, wrists – along with little purses with cross body straps. The good news is, it’s cool to carry more than one handbag, as room is always an issue. Belt bags and swanky bum bags are still hands-free heaven for multi-tasking lives.


In the bag


Silver leather and foil material is a futuristic meets 60s retro vibe. While on the other end of the shiny spectrum, creatively crocheted bags and totes make earthly boho beauties. The latest purses with clasps, evoke fond yesteryear memories while single centre straps are a new thing.

Logos will be brandish and bold for the label loving. Wildly geometric and asymmetric angles – and clever ball shapes – are upstaging each other in the fashion world, just to challenge the classic silhouette.


In the bag


Some designers have included purse-version lanyards to carry travel docs around your neck and the credit card when hitting the dance floor, while others have created mini duffle bags as cute cylindrical carryalls.

Whatever style you go with, a much-loved hand bag is a reflection of personality.



Statement Accessories

Statement Accessories

Sometimes bold accessories are what’s needed to give your wardrobe a seasonal pick me up.


Statement Accessories


Accessories are certainly getting braver. They can create a statement of personal style. Seize the opportunity to splash out on the vivid side of the colour wheel, even if you prefer plain fabric. Wear a mishmash of gemstones, something that shimmers or shouts from your wrist or your collar, or perhaps invest in a funky original piece from a local artist that’s a conversation starter.


Statement Accessories

The little black handbag is temporarily overshadowed by colourful prints, metallic embellishments and floral features. Even with elegant blush pink, there’s most likely a glamourous adornment attached somewhere.  Wide corset-style belts create hourglass silhouettes – perhaps contrast the colour for a fashionable impact. Hair is daring in dazzling diamantes, feathers and crystals for hair-slides and clips, on the catwalk this season. Knockout nails continue to bedazzle and statement scarves are the go-to accessory.


Statement Accessories

You might be feeling a little bored of your favourite summer dress. Just put on an out-there pendant in azure blue or molten metallic and voila, a fresh new outfit. Oversized earrings also glam up a look. Jewellery especially, exudes the effervescent part of ourselves. Demure or daring, it paints a picture of how we are feeling. If you are off to a party, a standout geometric necklace, a multi-beaded choker, or a collection of beguiling bracelets, will get you in the festive summery mood.


Statement Accessories

It’s the season of celebrations and frivolity, and absolutely nothing is going to look too loud or too lavish.




Imbellished By Bella

The Essential: Imbellished By Bella

Even as a young girl, Bella Pearce loved handbags but as she grew up she discovered their expensive price tags didn’t always fit her student budget, and she wasn’t about to give up on her favourite luxury item.


Imbellished By Bella


So, she set about creating her own beautiful, yet affordable range, Imbellished By Bella, which now features 11 stylish, ethical – and uniquely colourful – pieces. It was during her three years studying at The University of Otago, that the designer handbag dream was born. “I’ve always been obsessed with designer fashion, it’s been a big passion of mine, but when I was a student, I became aware that these items aren’t always affordable,” she says.


“Women do not carry handbags, handbags carry women.”

“I wanted to make the same hype around the larger brands, but bring it back to a more affordable level.”
Using sustainable leather as her primary product – there are also non-leather options – Bella designs the handbags herself, has them manufactured abroad, then sells them online through her website. By working a season ahead, she stays bang on trend with overseas styles and works hard to make sure each bag has been ethically made to endure the test of time. Thanks to word of mouth, an Instagram and Facebook following, and the quality of the product, the brand’s popularity has been growing steadily.


Imbellished By Bella

“I have a really good customer base who all love the quality and craftmanship of the bags, and I try to give them all a bit of personality, because a handbag tells you a lot about the person carrying it,” she says. Orders for Imbellished By Bella bags have now been shipped right across the country and Bella is even starting to supply boutique shops in Christchurch. “I really wanted to provide something for the

New Zealand market so people could indulge in luxury, but not have to pay the price.”  “I believe, women do not carry handbags, handbags carry women throughout their lives.”


Visit or contact Bella at